WooCommerce is a free WordPress plugin that adds carts, checkout, payments and shipping — the engine behind countless Indian D2C stores. Pair with Razorpay/Cashfree and Shiprocket for a complete stack (see vs Shopify).
Key facts
- Free core; paid extensions for subscriptions, bookings, advanced shipping.
- UPI/COD-ready with Indian gateway plugins.
- Scales to thousands of SKUs with proper hosting.
- You own data, URLs and customers — no platform rent.
Costs
Stores from ₹18,999 — see bands.
FAQs
WooCommerce or Shopify?
Catalogue + content plays favour WooCommerce; pure-speed launches favour Shopify.
Transaction fees?
None to WooCommerce itself; gateways charge their TDR.
Can it handle 10,000 products?
Yes, with tuned hosting and indexing.