Pricing Guides
Technical SEO audit cost in India (2026)
A genuine technical audit runs ₹15,000 to ₹1,20,000 depending on crawl depth, rendering checks and whether fixes are included.
A technical SEO audit is the difference between guessing why a site underperforms and knowing. It crawls the site the way a search engine does, renders pages, checks indexability, measures Core Web Vitals against real users, and reads server logs to find pages that were crawled but never indexed. Most of the value sits in the last two steps, and most cheap audits skip them entirely.
What a real audit has to include| Band | What it includes |
|---|---|
| Full crawl and render pass | A crawler must execute JavaScript. On a large React or Next.js site, the raw HTML contains almost nothing, so a non-rendering crawl will report a site as near-empty when it is not. |
| Indexability diagnosis | Every non-200 status, canonical mismatch, noindex tag, robots block and redirect chain, mapped to the template that causes it rather than listed URL by URL. |
| Core Web Vitals on real data | Field data from real users (CrUX or Search Console) and lab data side by side. LCP over 2.5s on the top landing pages is usually the single biggest recoverable loss. |
| Log file analysis | This is the step that separates a real audit from a checklist. Logs show which URLs Googlebot actually requested, which it skipped, and how often it returned to a section. It is the fastest way to find wasted crawl budget. |
| Structured data and internal linking | Validation of existing schema, plus a plan for the sections that earn no internal links. |
| Band | What it includes |
|---|---|
| Small site audit — ₹15,000 to ₹30,000 | Up to roughly 100 pages. Crawl, render, Core Web Vitals, a prioritised fix list, and a call to walk through it. Suitable for a small site or a single landing page. |
| Mid-size site audit — ₹35,000 to ₹70,000 | Up to about 1,000 pages, plus log file analysis and a template-level diagnosis. This is the band most businesses should buy. |
| Large or JavaScript-heavy site — ₹80,000 to ₹1,20,000 | Enterprise crawl, full render coverage, log analysis across multiple properties, and a written remediation plan your developers can work from. |
| Audit with implementation | Add 30 to 60% on top of the audit band. We fix what we find rather than handing you a PDF and leaving the work open. |
How to tell a serious audit from a checklist
- It renders JavaScript Ask directly whether the tool executes JavaScript. If it does not, the report is describing a page Google never sees.
- It groups findings by template One root cause behind 4,000 URLs should be one finding, not 4,000 rows. A report that lists every URL is a crawler export, not an audit.
- It includes real-user metrics Lab scores are useful for diagnosis, but they are measured on a fast connection with a desktop. Only field data tells you what your actual visitors experience.
- It tells you what not to fix A good audit spends as much effort ruling out non-problems as it does finding real ones. If everything is flagged as critical, nothing is.
| Band | What it includes |
|---|---|
| Fixed price after a written scope | We agree what is included, what is explicitly out of scope, and the timeline, then quote a single number. You are not billed open hours, and you can see exactly what the money buys before committing. |
| No discovery invoice you did not expect | The first conversation and a short written summary are free. If a project needs a full audit before it can be scoped, we say so and quote that separately rather than folding it into the build. |
| Stage payments against milestones | Typically a deposit, a payment at design or build milestone, and a balance on launch. You see the staging site from the first week, so progress is visible rather than reported. |
| You own everything on handover | Code, design files, content, domain and hosting accounts are yours and named in writing. No hostage situation at renewal. |
| We will tell you when not to buy it | If the right answer is a ₹40,000 WordPress site rather than the custom platform you asked about, that is what we will say. It is cheaper for both of us than a project nobody wanted. |
Questions worth asking before you buy anything like this
- Are these prices fixed quotes? No, they are bands, and the honest reason is that two projects with the same name can differ by a factor of three. What we do is quote a single fixed number for a single written scope, so you know what you are paying before you commit.
- Why do you publish prices at all? Because refusing to talk about money wastes your time and ours. Most people shopping for a website are comparing against other quotes and need a reference point. A published band is more useful than a vague ‘it depends’ and, in our experience, it also qualifies better search traffic.
- What would make this cheaper? Fewer features, fewer pages, and a clearer decision about what the site actually has to do. A site that does one thing well on mobile beats a site that does five things poorly, and it costs less to build.
- What would make it more expensive? Undecided scope, a requirement discovered in month three, and integrations with systems that were never documented. All three are cheaper to fix before the build starts than after.
- Do you offer payment plans or staged billing? Yes. Deposits with milestone payments are standard. For longer projects, staged billing across months is normal and should be in the contract.
Technical SEO audit cost in 646 cities across India
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FAQs
How long does a technical SEO audit take?
A small site is usually done in 3 to 5 working days. A large or JavaScript-heavy site takes 1 to 3 weeks, because the render pass and log analysis cannot be rushed. The slowest part is reproducing results rather than running the tool.
Is a free SEO audit worth using?
Free tools are good for spotting obvious issues, and useless for judging whether an issue matters. They will happily flag 200 low-value URLs. Use them to orient yourself, not to decide.
Should I fix everything in the report?
No, and this is where most audit money gets wasted. Fix what affects templates that get impressions or sit close to revenue. A site with 40,000 pages does not need all 40,000 indexed to perform.
Do you fix what you find?
Yes. We can implement the fixes as a separate piece of work rather than handing you a report. That is usually the better outcome, because an audit without implementation is a to-do list nobody works through.
Do you work with any CMS or framework?
WordPress, Shopify, Webflow, Wix, Laravel, Next.js and React are all routine. The method does not change with the platform, only the fix does.
Ready to get a straight answer?
Send us your URL and we will tell you which audit band it actually needs.